Pantone’s colour of the year for 2012 is 17-1463, or Tangerine Tango.
The Measure in the Guardian remains to be convinced, but I reckon this hue definitely has legs. Not quite subdued enough to be one of spring’s hot pastels yet not bright enough to scream summer holidays, it’s an unassuming, subtle hue that is already finding its way into graphic design, interiors and fashion.
Tangerine Tango reminds me of something that Mailchimp would use on their website (which, for the record, I adore) and a pair of jeans in this colour would be the perfect item to add a bit of lift to my winter wardrobe.
I’m on board.